Japanese women turn to fundoshi for new summer fashion

Video: New lingerie style for Japanese women


A loincloth based on the traditional Japanese underwear - fundoshi that is aimed to allow Japanese women more freedom of movement.


Source: Loincloths hot among Japan woman
March 30, 2009
Report by Toshi Maeda
http://www.reuters.com/news/video?videoId=101134&videoChannel=72


Further reading - Japanese fashion:
Book - Fruits





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