International marketers targeting Japanese customers with Japanese language websites - Hawaiian Airlines

"Hawaiian Airlines will become the only U.S. carrier offering service between Honolulu and Tokyo's downtown Haneda Airport, and with that in mind, the carrier launched a Japanese-language website, www.hawaiianairlines.co.jp,



Source:Hawaiian launches Japanese language website
By: Shane Nelson
August 30, 2010
Travel Weekly
http://www.travelweekly.com/article_ektid219692.aspx