Japanese customers still believe that Japanese made products are more superior than those made abroad

“most Japanese still believe their
country's products are superior to any made abroad”.




Source:AUSTRALIA AND JAPAN, BEYOND THE MAINSTREAM
quotes from editor-in-chief Atsushi Matsubara told
BusinessWeek magazine in February 2009.
Manuel Panagiotopoulos and Andrew Cornell
Page 40
http://ajf.australia.or.jp/docs/20090625_AJF_Manuel_Panagiotopoulos_Business.pdf