“...Amazon.co.jp will start a regular home delivery service for food and beverage items--free of delivery charges and attracting a 10 percent discount--throughout the country by the end of the year...(aiming at ) people who cannot leave their homes to shop--for example, the elderly, and parents with small children”
Source: Amazon to start regular food delivery service
The Yomiuri Shimbun
Nov. 5, 2010
http://www.yomiuri.co.jp/dy/business/T101104004958.htm
October 29, 2011
Amazon Japan sets up home delivery services for Japanese customers as generational change begins
Labels: innovation, Marketing, Statistics, Trends
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