December 24, 2011

For Japanese customers minimalism is a birthright that is culturally ingrained

"Minimalism is a Japanese birthright — what Western culture views as monkish habits, Zen aesthetics or the joys of simplicity, the Japanese have pretty much taken for granted as an ingrained part of the business of living. "



Source: Six-mat chic: Small spaces suit us just fine
By KAORI SHOJI
The Japan Times: Wednesday, Nov. 10, 2010
http://search.japantimes.co.jp/cgi-bin/ek20101110ks.html

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