"Toyota Enterprises operates a chain of hotels in Japan, and this is its first project away from home... “Bangalore has a large presence of Japanese companies and there is an increasing demand for accommodation facilities where the Japanese can stay....should help Japanese firms like Toyota cut the cost of boarding and lodging as now they are forced to stay at places charging much higher rates when the Japanese firms are looking for places with Japanese ambience and cuisine for their senior executives. It is understood that there is a market potential for around 1,800 rooms on a annual basis in Bangalore catering to the Japanese audience"
Source: Toyotas hospitality biz makes India debut
BS Reporter / Bangalore
Aug 10, 2012