December 28, 2017

Who are the three largest online retailers in Japan?

" Rakuten, Amazon.co.jp and Yahoo! Japan are the top three online retailers in Japan (Fuji Keizai.co.jp)

SourceMoriuchi, E., & Takahashi, I. (2016). Satisfaction trust and loyalty of repeat online consumer within the Japanese online supermarket trade. Australasian Marketing Journal (AMJ)24 (Retailing Around the Pacific Rim), 146-156. doi:10.1016/j.ausmj.2016.02.006

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