Japanese customers cant get enough of "All free" beer by Suntory, no alcohol, and no calorie beer the hit of summer in 2010

"The.. popularity of Suntory..beer-flavored All-Free beverage has forced the firm to temporarily suspend sales of the alcohol-free drink, as production cannot keep up with demand...Sales are expected to resume in early September..Alcohol-free, beer-flavored beverages have proved highly popular among drivers and other consumers, and the extreme heat of this summer apparently further boosted All-Free's sales...(the only zero alcohol, zero calorie beer on the market in Japan)"

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Source:Suntory's All-Free, all gone
The Yomiuri Shimbun
Aug. 12, 2010
http://www.yomiuri.co.jp/dy/business/T100811004262.htm?from=rss&ref=dyolwsj