January 18, 2011

Japanese customers, wired for the Internet with 72% connected & 87% mobile phone subscribers

Japanese customers position related to Internet technology, population 127 million, mobile phone subscribers(in millions)110.4 and as a percentage of population (87%). Internet users in millions) 90.9, Internet users as a percentage of population (72%)

Source: CIA World Factbook,,
The TAO of mobile marketing,
Marketing News - AmMerican Marketing Association
April 30, 2010
Page 18

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