"Luna Luna is a cell phone application focused squarely on women’s health. The application, a female-oriented and more personalized version of a medical website, boasts 1.8 million registered users in Japan ...The most popular feature of the application is the daily message ....who alerts users where they are in their menstruation calendar. "
Source: Luna Luna, Rabbits and You: Japanese Women’s Health Comes to the iPhone
October 26, 2010.
WSJ
http://blogs.wsj.com/japanrealtime/2010/10/26/luna-luna-rabbits-and-you-japanese-womens-health-comes-to-the-iphone/tab/print/
December 09, 2011
Japanese women sign up for womens health apps as personal communication booms according to release
Labels: Culture, innovation, Lifestyle, Marketing, Technology