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Japanese Customer News
Tuesday 28th February, 2012
1. Japanese household assets total 1.471 quadrillion
“(Japanese) household financial assets that totaled ¥1.471 quadrillion as of Sept. 30.(2011)”
Source: Japan Times
2. Blood type and Japanese
“Over 97% of Japanese Know Their Blood Type”
Source: Japan Probe
3. Japanese public servants take a pay cut
“The House of Representatives on Thursday passed a bill to reduce the salaries of public servants by an average of 7.8 percent for two years from fiscal 2012.”
Source: Daily Yomiuri, Feb 24, 2012.
Book : Japanese Consumer Dynamics
4. Japan’s advertising expenditures decreased in 2011
“Japan’s advertising expenditures in 2011 totaled 5,709.6 billion yen, a decrease of 2.3% compared with the previous year.”
Source: Japan Today
Book: Japans Wireless Tsunami
5. Japanese customers will be able to access emergency voice system on Docomo phones
“Docomo .. will begin offering a disaster voice message service ..that will allow voice messages to be sent via its mobile phones'…subscribers will be able to …to contact and record messages of up to 30 seconds...These messages will be converted into data and sent to the recipient's voice mail.”