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Japanese Customer News
Monday 30th, April 2012
1. New beer gadgets arrive just in time for summer in Japan
“Spring in Japan brings warm weather, beer gardens and… new beer gadgets”.
Source: Japan Real Time, WSJ
2. Watermelon and mayonnaise – an unexpected food taste!
“You’ve probably never eaten melon with mayonnaise before. .. we saw it being done by actress Erika Toda on the TV drama “SPEC”..In the drama, the heroine portrayed by Toda slices a melon, squeezes globs of mayonnaise on the fruit and eats the combination delightfully with a spoon "
Source: Japan Today
3. International marriages increasing in Japan
“ international marriages, the number of Japanese males tying the knot with a female of another nationality rose from under 4,000 in 1980 to 23,000 in 2012. Add to that the number of Japanese females marrying foreign males, and you’ve got more than 30,000 new international couples tying the knot every year.”
Source: Japan Today
4. Outlet malls in Japan growing
“ In Japan there are now 39 outlet malls, which are characterized by stores that are directly owned and run by manufacturers.”
Source: Yen for Living by Philip Brasor & Masako Tsubuku
5. Japanese consumers sitting on Eco points
“¥11.5 billion’s worth of Eco Points issued are yet to be exchanged for goods”.
Source: Japan Pulse by Felicity Hughes
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