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June 29, 2012

Japanese consumers have a very high level of detail when it comes to new products they buy and read the product manuals thoroughly according to article



"..Japanese consumers read product manuals thoroughly; it’s the first thing they do when they buy a product"







Source: NAVIGATING JAPANESE E-COMMERCE 
May 24th, 2012 by Elan Sherbill
BuildingKeystones.com

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