August 27, 2013

Japanese Pocky biscuit confectionery brand set to expand globally with launch of new website

"Pocky, one of Glico’s top-selling products...was first marketed in 1966 in Japan and soon became one of the most popular biscuit-type-confectionery with its unique shape and convenience of portability... is currently available in more than 30 countries including the USA, Canada, China, Thailand and Singapore....Approximately 500 million boxes of Pocky is sold around the world every year which is equivalent to about $300 million. Glico aims to expand its sales to $1 billion by the year 2020."

Ezaki Glico unveils Pocky website to expand business in global confectionery market
JUN. 07, 2013
Japan Today

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