June 20, 2020

Japanese Customer: Japanese baby boomers largest and the most affluent market

Photo: Suitcase

"Japan has the largest and most affluent Baby Boomer market.. 
Baby boomers and Generation X driving the country's outbound travel"

Source: Baby Boomer market set to grow while Generation Y shrinks
Press Reklease by Pata communications
Accessed 28/6/2006

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