"We've even heard Japanese consumers say
"I want it to be difficult to use" meaning these users want to show
how smart they are by having
invested the time/energy to learn widget X - kind of a Unix Wizard mentality.
We also know that style/fit and finish are important, but probably more so to the Japanese than to the US market."
Source: Sorting it all outhttp://blogs.msdn.com/michkap/archive/2007/10/11/5396360.aspx
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