🌸Japanese Customer : ● About

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● About




Japanese Customer Copyright Peter Hanami 2005
Picture: Japanese Customer 





Welcome to JapaneseCustomer.com

JapaneseCustomer.com was created in 1999, as a way to educate Western companies about the importance and characteristics of Japanese customers. 

In essence, how to attract, manage and retain Japanese Customers.

Japan is the most developed Asian country and is a major influence on other Asian countries. Consumer behaviour in Japan provides very important insights into other Asian cultures. 

Japan is a trendsetter in Asia. 

Through undertaking market research in a number of sectors we have developed expertise in understanding what Japanese customers: expect, like, and want.

Western companies have had little exposure, knowledge, and training in Japan or Japanese consumer behaviour. We seek to change that!

In the Asian Century, Japanese consumers are setting trends in a number of industry sectors including mobile technology, apps, food, travel and leisure. Just to name a few.

Japanese Customers now how a lifestyle that is the envy of other cultures particularly in terms of innovation, convenience, and customer service.

Japanese customers are highly sophisticated.

Asian customers of other cultures also aspire to the  Japanese consumer lifestyle.

Japanese companies now dominate many industries and as Western business people, we need to keep up to date and further develop our knowledge, skills, and insights into this important Asian consumer market.

At JapaneseCustomer.com we keep you up to date with what Japanese customers are experiencing and why it is important.



🌸 #japanesecustomer