November 18, 2014

Japanese customers react differently to American when it comes to mobile marketing

Japanese mobile phone Copyright Peter Hanami 2007
Title: Japanese mobile phone 

"given that South Korea and Japan are both highly developed in terms of information technology and are culturally very different from America, responses from Korean and Japanese consumers could differ greatly from those of Americans"

Source: Mobile media use and its impact on consumer attitudes toward mobile advertising
By Jong Woo Jun & Sangmi Lee
International Journal pf Mobile Marketing
June 2007, Volume 2, No 1, page 56 & 57

November 11, 2014

Analysts suggest that Japanese companies must loosen cash to kick start the economy

Japanese customers in Ginza, Copyright Peter Hanami 2005
Picture: Japanese customers in Ginza, Tokyo

" Unless (Japanese) companies unleash record cash and increase salaries and capital spending, the danger is that Abenomics will end up hurting purchasing power without reviving the Japanese economy"

Source: Deflation era over, declares bullish Abe
By Isabel Reynolds and Toru Fujioka
Bloomberg, Australian Financial Review
Thursday 26th June, 2014 page 12