November 15, 2007

Japanese Customer: Apple Ipod's success has Sony baffled

Photo: Apple ipod

Apple Ipod at Amazon & save

"We researched the iPod and fixed what [we considered] was difficult to use about it," said Takashi Kinouchi, head of Sony's product planning department ..
it is not easy to lure customers used to Apple's software over to Sony products".

Source: Sony trying to bite into Apple's iPod market share,
Shigeki Kurokawa
November 5, 2007.
Daily Yomiuri

Apple Ipod at Amazon & save

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