September 05, 2012

Japanese consumers attracted to tomatoes after metabolic syndrome link

"Tomatoes and tomato juice are selling well on hopes such foods can help combat metabolic syndrome....The craze was heightened after a Kyoto University team in a joint research project announced in February that tomatoes contain substances capable of ameliorating abnormalities of lipid metabolism, such as fatty liver and high-level neutral fat."

Source: Tomato boom goes beyond tastes as consumers look to trim waists
Tuesday, Sep. 4, 2012
Japan Times

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